Winter programme 2018/19

Öger Tours profits from Turkey comeback

Thomas Cook subsidiary Öger Tours has strong growth for Turkey and North Africa this summer and is expanding its winter programme for the destinations with new products and more flights.

July 03, 2018
Öger Tours managing director Songül Göktas-Rosati
Photo: Oeger Tours

The Hamburg-based tour operator is a clear winner from this summer’s resurgent demand for Turkey, although as a Thomas Cook unit it is not permitted to disclose exact figures.

A delighted managing director Songül Göktas-Rosati declared: “Turkey is making a very impressive comeback this summer. Overall we see a very satisfactory booking trend with a clear double-digit increase.” Growth has been generated by strong early bookings by families, who make up 30% of customers, the return of repeat customers, including couples and ‘best agers’, and the country’s “unbeatable” value for money, high quality and hospitality, she said.

At the same time, Öger Tours has very good bookings for Egypt, Tunisia and Morocco this summer. “We also have double-digit growth for North Africa. Most of this is for beach and active holidays such as diving in Egypt, but tours and Nile cruises are also gradually making a comeback,” she emphasised.

For winter 2018/19, the tour operator is holding prices stable across all destinations. It expects further good demand for Turkey, although it has reduced the number of hotels in its brochure by 10%, while the Orient brochure has been increased to 115 hotels, including 25 properties that are new to the programme.

Among various product developments, Öger is expanding low-price long-stay holidays to 104 hotels in Turkey, Tunisia, Morocco and Egypt, and introducing ‘barrier-free’ holidays for people in wheelchairs in several hotels in Egypt.

In addition, it is introducing Thomas Cook Group’s My Room reservation offer in three hotels in Turkey. Like other tour operators, it will in future provide insolvency insurance cover for hotel-only bookings by adding a destination services package to make them into full-service package holidays.

The flight programme has been expanded with new year-round Condor flights to Antalya and Agadir, while the number of departures to Egypt (from Germany, Austria and Switzerland) has been increased to 190 with different carriers, up from 150 last winter.

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